Customer Service – An example of going the extra mile
A couple of weeks back I bought some photography lights from a commercial photographer, Kirk Tuck, whose blog, Visual Science Lab I follow. They were a steal!
Every email was responded to the same day. Kirk came over and delivered the lights the same day. He spent an hour going through the lights with me, pointing out details on the lights that a pro would know, but an amateur would have a hard time figuring out–stuff like the lights take umbrellas with a 7mm shaft and others have an 8mm shaft. Kirk graciously tossed in a bunch of accessories that made the lights useful such as light stands, umbrellas, extra cords. He even tossed in a few tips about blogging (his blog is one of the most widely read photography blogs out there). To top it off, I got a hand written thank you note from Kirk yesterday.
I have seen this level of pride and service when I have bought stuff from artisans on $100-$200 purchases. Do you offer this very “human” level of service on your service?
Ask me sometime and I’ll tell you what the Taj Hotel delivered for service sometime….